Dior and Kim Jones Announce a Special Collaboration for the World Finals 2023
Following an unprecedented collaboration with Gran Turismo 7 which resulted in a unique series of products, luxury brand leader Dior has announced a new special collection to celebrate the Gran Turismo World Series 2023 World Finals.
Crafted by Dior Men’s Artistic Director Kim Jones, this exclusive series were worn by the drivers at the World Finals event and consisted of bespoke shoes, driving gloves, and a cap.
Combining Dior’s codes with those of the automobile sports world, the collection features gloves produced by F1 racing glove specialist Dal Rosso adorned with the number '47' as a tribute to 1947, the year Christian Dior’s first collection was launched.
The reinterpreted rally shoes come from the hallmark 'Diorizon' collection and feature an ankle strap sublimated with the Dior logo and Dior Oblique jacquard. A modern cap with a boldly embroidered 'Dior' logo completes the collection.
Gran Turismo × Dior Collaboration
Kim Jones, Dior Men’s Artistic Director, produced a virtual capsule for Gran Turismo 7 in the summer of 2022. The Kim Jones-designed collection available in Gran Turismo 7 features specially designed racing gear that can be worn by the in-game driver, as well as a customised sports car, the 'De Tomaso Mangusta (Christian Dior)'.